From September 1 to 3, 2026, Première Vision Paris placed innovation at the heart of its edition and offered an opportunity to reflect on the major transformations currently shaping the fashion industry.

For this edition, the trade show highlighted creativity, new technologies, sustainability and changing consumer expectations. These themes illustrated the profound changes taking place in a sector undergoing a major transformation.

As an unmissable event for fashion professionals, Première Vision Paris once again brought together industry players around the materials, expertise and innovations that will help shape tomorrow’s collections.

Through its September 2026 edition, the trade show also opened up a broader discussion on the future of the industry and on new ways of imagining, producing and creating fashion.

More than 100 experts gathered to address the major challenges facing fashion

Among the highlights of this edition, the Talks & Pitchs offered a rich programme of conferences, meetings and presentations.

Organised around two complementary stages, Innovation & Technology and Fashion & Beauty, the programme brought together more than 100 international experts, who came to share their analyses, experiences and vision of the evolution of the fashion and creative industries.

Innovation, sustainability, new technologies, creativity, market transformation and changing consumer behaviour were at the heart of the discussions. These themes reflected the profound changes taking place in an industry facing a major challenge: reconciling creativity, economic performance and responsibility.

Towards a fairer fashion industry

The social and environmental responsibility of the textile industry also occupies an important place in the discussions, particularly through Fairtrade certification. This certification aims in particular to improve working and pay conditions throughout the textile supply chain and to progressively facilitate workers’ access to a living wage.

Sophie Maillard, Head of Development, explained the mechanisms implemented under the Fairtrade Textile Standard. This standard focuses in particular on garment factories and is based on two complementary mechanisms: the Fairtrade Minimum Price, which guarantees a Fairtrade minimum price, and the Living Wage Differential, a differential designed to progressively contribute to achieving a living wage.

“These two mechanisms make it possible to establish a transparent system to progressively improve wages and reduce the gap between the wages currently paid and the level of a living wage.”

Technological innovation serving creativity

The Innovation & Technology stage highlights the players developing the solutions and technologies that are set to transform the fashion industry. Artificial intelligence, digital tools, new manufacturing processes and innovative materials are opening up new possibilities for designers and manufacturers alike. The challenge is no longer limited to producing differently: it is also about rethinking how tomorrow’s products are designed, developed and brought to life.

PELINOVA® is, for its part, offering a new generation of materials incorporating recycled leather fibres and TENCEL™ Lyocell. This solution makes use of waste from the leather industry and thus seeks to offer a circular alternative to traditional materials.

Among the innovations presented, RECYCTEX develops fabrics from recycled and bio-based materials, including recycled polyester and nylon, textile waste and plastic bottles.

Another avenue being explored is mycelium. SynMetabio uses agricultural waste as a resource to develop new biomaterials through fermentation. These materials can be used in several sectors, from fashion and footwear to accessories, automotive and furniture.

Through these various initiatives, Première Vision reflects an evolution in textile innovation: performance and aesthetics remain essential, but they are now accompanied by a focus on the origin

When fashion meets cosmetics

Through the Cosmetic Village, Première Vision Paris is expanding its offering to beauty professionals and creating a dedicated space for exchanges between brands, laboratories, manufacturers and cosmetics experts.

This space highlights the diversity of expertise within the industry, from fragrance creation and formulation to research and development, manufacturing and packaging, as well as supporting brands in bringing their products to market.

Among the exhibitors present, Créassence works in particular with artistic and niche perfumery brands to create olfactory identities, creative workshops and bespoke sensory experiences.

With the Cosmetic Village, Première Vision is thus pursuing its ambition of creating bridges between fashion and beauty, two increasingly complementary worlds where creativity, innovation and new expertise intersect.

An edition looking to the future

With this September 2026 edition, Première Vision Paris confirms its ambition to be much more than an event dedicated to materials and collections. The trade show also aims to establish itself as a forum for reflection on the transformations taking place in fashion and on the solutions available to professionals to address them.

Innovation, technology, creativity and sustainability are the main themes running through this edition. Through conferences, meetings and pitches, Première Vision seeks to provide brands and designers with the keys to understanding the changes affecting the industry.

The challenge now is to find a balance between innovation, performance, creativity and responsibility, in order to imagine a fashion industry capable of addressing the economic, environmental and social challenges of tomorrow.

Meeting with

Florence Rousson

Florence Rousson, Chairwoman of the Management Board of Première Vision and Managing Director of the Fashion Division at GL events, discusses the ambitions of this new edition and the evolving role of the trade show in supporting brands and designers.

Why did you choose to place innovation and technology at the heart of this edition of Première Vision?

Innovation echoes the theme of the February edition, when we chose to highlight expertise and craftsmanship, and all the work done by hand. We now consider that there are two major development levers available to companies and brands: focusing on excellence, expertise and craftsmanship, or incorporating more innovation and technology.

This innovation can come into play at every level of a company: in creation and production, but also in the various professions and processes that make up the business. For us, these are major challenges in the transformation of companies.

Since Première Vision is above all a trade show where people come to find solutions, it therefore seemed important to us to develop this theme through an exhibitor offering, but also through conferences and pitches, in order to provide concrete answers to professionals.

We are also seeing genuine interest in this topic, because it addresses very practical issues that companies and brands are currently facing.

How would you like to see Première Vision’s role evolve in order to meet the new needs of fashion designers and brands?

We have always worked with this in mind. Today, it seems important to us to strengthen Première Vision’s role as a genuine matchmaking platform.

The world is changing and needs are evolving. We have expertise and knowledge of the market offering, as well as of the major themes running through the industry. We are therefore moving towards increasingly personalised services, enabling designers and brands to access sourcing and a view of the available offering that can help guide them, including on subjects or opportunities they may not necessarily have identified at the outset.

Première Vision Paris remains your central platform, but you are also developing events internationally. How do you coordinate these different presences?

What matters to us is that Première Vision Paris remains the most important trade show. Even though it has become smaller, it retains a high-quality offering that is representative of the international market. In fact, Première Vision’s offering is 90% international, which is a real asset.

We also have teams based in different countries who know their respective markets. At the same time, we know that brands now have to contend with time and budget constraints.

The idea, therefore, is to maintain this central platform in Paris while developing “satellite” events in different countries. This allows smaller companies, or those that do not necessarily have the time or resources to come to Paris, to benefit nonetheless from the Première Vision experience, notably in New York, Montreal, Milan and Tokyo.

We therefore work with a truly global outlook, because it is essential for us to offer an international offering and maintain this worldwide representation of the market.

What place does China currently occupy in your development strategy?

China is an important market for us. We have an office in Shanghai, with Chinese teams who know the local market very well and work there throughout the year.

Our aim is to develop a high-quality Chinese offering. As always, we apply our selection committee process, and not all candidate companies are selected. What is presented at Première Vision Paris therefore represents the best of the Chinese offering, with a level of selectivity that is part of our identity.

We also want to support more Chinese designers in Paris. Two areas of development seem particularly important to us.

The first concerns emerging Chinese brands that are gradually becoming points of reference in defining trends on a global scale. Our teams on the ground work in particular with Shanghai Fashion Week to identify the most interesting designers and companies.

The second concerns the development of online platforms and new distribution players that are now generating significant business volumes. We are not talking here about fast fashion or ultra-fast fashion, but about brands, designers and companies offering new distribution channels and showing real potential.

Our objective is therefore to identify these players and put this expertise at the service of our exhibitors. When we invite Chinese companies to Première Vision Paris, we want to be able to guarantee their credibility and create concrete business opportunities.

Beyond simply making connections, our ambition is truly to support the development of these exchanges and create lasting, value-generating relationships for both parties.